Diploma of Marketing and Communication

The whole qualification, done

Every unit in the qualification:

• Student Assessment Pack for every unit (fillable PDF + Word)
• Trainer Guides, Learner Guides and Teaching Slides across the qualification
• SCORM eLearning course for every unit — upload straight into your LMS, completion and scores tracked
• Practical Observation, Third-Party Report, Competency Conversation, Work History and Self-Assessment
• Assessor Mapping for every unit — mapped to Elements, PCs, Knowledge and Performance Evidence
• RPL Assessment Tool Kit for the full qualification, with its own mapping workbook
• Training & Assessment Strategy (TAS) — four delivery variants (Word + PDF), a compliant framework ready for your RTO to complete
• Three Assessment Validation Checklists — unit-level, RPL kit and whole-of-qualification, aligned to the 2025 Standards
• LLND Profile for the qualification, an LLND Check for every unit, plus an enrolment LLND Placement Assessment — ACSF-aligned (Word + fillable PDF)
• Yours to keep — no licence keys, no subscriptions, no tracking. Editable files, unlimited use within your RTO

Every unit in BSB50620, all included

28 units: 5 core and 23 elective.

Core units 5

• BSBMKG541Identify and evaluate marketing opportunities
• BSBMKG542Establish and monitor the marketing mix
• BSBMKG552Design and develop marketing communication plans
• BSBMKG555Write persuasive copy
• BSBPMG430Undertake project work

Elective units 23

• BSBCMM511Communicate with influence
• BSBCRT512Originate and develop concepts
• BSBDAT501Analyse data
• BSBFIN501Manage budgets and financial plans
• BSBMKG543Plan and interpret market research
• BSBMKG544Plan and monitor direct marketing activities
• BSBMKG545Conduct marketing audits
• BSBMKG546Develop social media engagement plans
• BSBMKG547Develop strategies to monetise digital engagement
• BSBMKG548Forecast international market and business needs
• BSBMKG549Profile and analyse consumer behaviour for international markets
• BSBMKG550Promote products and services to international markets
• BSBMKG551Create multiplatform advertisements for mass media
• BSBMKG553Develop public relations campaigns
• BSBMKG554Plan and develop public relations publications
• BSBOPS504Manage business risk
• BSBOPS505Manage organisational customer service
• BSBPEF501Manage personal and professional development
• BSBSTR501Establish innovative work environments
• BSBTEC404Use digital technologies to collaborate in a work environment
• SIRXMKT006Develop a social media strategy
• SIRXMKT007Develop a digital marketing plan
• SIRXOSM007Manage risk to organisational reputation in an online setting

Matched to the current release

Every order is confirmed against BSB50620's current training.gov.au release at fulfilment, so you always receive resources mapped to the national register.